What is DMARC?
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The last concept of our technical deliverability series is DMARC (Domain Based Message Authentication Reporting and Conformance) Yes that's a mouthful I know, but let’s make it easier for you to understand. What is DMARCDMARC makes it easier to stop malicious email practices, like email spoofing. Basically this allows
What is a DKIM record?
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We have talked about the basics of email deliverability and SPF in detail, so it’s about time we got into DKIM records, what they are, why you need one for your domain, and how to create them. The theory behind the DKIM record may seem a little more complicated
Getting your newsletter in front of an audience
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Growing your newsletter can be quite a difficult feat, and it takes a lot of patience and consistency to reach that first 1000 subscribers mark, but it's definitely not impossible. After my newsletter had recently reached that 1k milestone, here is a detailed account of the measures and practices I
What is an SPF record?
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Stop forged emails and make sure your messages aren’t marked as spam I decided it was a good idea to make this a nice little continuation of the previous post in finer detail because we all know that deliverability is something that’s never static, it’s an ongoing
Winning at Deliverability
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Setting up an email newsletter seems like a no brainer…?? Buy a domain, choose a topic, make a landing page, pick your choice of email software and bobs your uncle….right? Not quite the case. Your deliverability is important and it means how often your newsletters reach the recipient’s
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