Premium value adds and community building with Rosie Sherry of Rosieland

About this episode: On this episode of the Newsletter Crew podcast we have Rosie Sherry. She’s the expert on community building, community manager at IndieHackers, founder and unschooling mother to my 5 children. As a community builder myself, I really look up to Rosie and her insights. I’m so glad I had the chance to speak with her. We’ll discuss Rosies newsletter called Rosieland, value adds to premium newsletter subscriptions, how newsletter creators can expand on their newsletter by building a community around it, and the ways they can accomplish that goal.

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Show Notes & Insights:

• Many people think they know how to build communities by adding a lot of tech to it. Rosie does not believe that’s what creates sustainable communities.
• The easiest way to break into any subject is to create a curation based newsletter around it.
• A weekly newsletter creates accountability for the creator to produce something weekly and keep up with their niche.
• Rosie has a weekly free curation based newsletter. Her paid version has more in-depth blog typewriting and also a private notion board.
• Rosie has been considering doing chats, meetups, and podcasts to bring more of a community gathering around her newsletter.
• It is not essential to build an audience first before you can start building a community.
• A premium subscription makes the newsletter creator accountable to deliver content weekly.
• Rosie wouldn’t have gotten her paid subscribers if she hasn’t spent the 43 weeks prior to sending out her free newsletters.
• To create more community with your newsletter start adding extra dimensions to it. Virtual meetups, podcasts, webinars, etc.
• The most successful newsletter creators turn their following into a community.
• Substack is moving into a more community-centric platform.
• If you’re looking to start a community from your newsletter you need to start knowing who they intimately are.
• You don’t need to be an expert to create a successful newsletter in your niche. You simply need to want to be an expert.
• Results will come with the habits you build.

Guest + Newsletter Info:

• Rosieland: http://rosieland.substack.com/
• Rosie Sherry: https://www.rosie.land/

Patreon: if you’re interested in supporting the show, become a patron here https://www.patreon.com/newslettercrew. We’ll be reading the supporters each week.