Beginners
How to Price a Paid Subscription Newsletter
Paid
Members
Public
One of the most important questions you’ll need to answer before you launch is: “How much should I charge for this thing?”Price theory is a complex subject. There are literally dozens of books, as thick as a brick, that you could devour and learn to wield complex math
How to Name Your Newsletter
Paid
Members
Public
It’s easy to think about starting a newsletter. You dream about the industry recognition you’ll get, the wave of paid subscribers whose monthly payments will be hockey-stick shaped—up and to the right, and all the clever things you will say about your area of expertise. But like
Winning at Deliverability
Paid
Members
Public
Setting up an email newsletter seems like a no brainer…?? Buy a domain, choose a topic, make a landing page, pick your choice of email software and bobs your uncle….right? Not quite the case. Your deliverability is important and it means how often your newsletters reach the recipient’s
The Most Popular Paid Subscription
Newsletters
Paid
Members
Public
Paid newsletters are exploding. Obviously, I’m biased… but It’s an attractive model. If you’re the scribe-y type and have the means to communicate your viewpoints clearly, I really don’t think there’s a better opportunity for you today. In contrast to starting a blog, you’ve
Typical Formats for Newsletters
Paid
Members
Public
Over the past few weeks I’ve received a lot of questions from prospective creators about two things: What do I write about?What should it look like?In this post I’m going to give my thoughts on format, based on what I’ve seen out there in the
How To Improve Your Newsletter Welcome Emails: Best Practices & Examples
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Members
Public
Your welcome email is your chance to showcase your unique personality and build your relationship with your subscribers. Don't send a generic email - follow these tips to optimize your welcome email.
Start a Paid Newsletter
Paid
Members
Public
One of the most interesting trends I’ve seen over the past few years is the rise of paid newsletters. Not nearly a week goes by that I don’t run across a new paid newsletter that people seem to be excited about and are keen to join. And for
