Deliverability
Understanding Domain Reputation and Why It Matters
Paid
Members
Public
Gone are those days when IP reputation had been super important but now most of us send email using a shared IP which has diluted the importance of IP reputation and concentrated the importance of domain reputation. Nowadays domain reputation plays a key factor in deciding the delivery rate of
What is DMARC?
Paid
Members
Public
The last concept of our technical deliverability series is DMARC (Domain Based Message Authentication Reporting and Conformance) Yes that's a mouthful I know, but let’s make it easier for you to understand. What is DMARCDMARC makes it easier to stop malicious email practices, like email spoofing. Basically this allows
What is a DKIM record?
Paid
Members
Public
We have talked about the basics of email deliverability and SPF in detail, so it’s about time we got into DKIM records, what they are, why you need one for your domain, and how to create them. The theory behind the DKIM record may seem a little more complicated
What is an SPF record?
Paid
Members
Public
Stop forged emails and make sure your messages aren’t marked as spam I decided it was a good idea to make this a nice little continuation of the previous post in finer detail because we all know that deliverability is something that’s never static, it’s an ongoing
Winning at Deliverability
Paid
Members
Public
Setting up an email newsletter seems like a no brainer…?? Buy a domain, choose a topic, make a landing page, pick your choice of email software and bobs your uncle….right? Not quite the case. Your deliverability is important and it means how often your newsletters reach the recipient’s
Create
Beautiful Newsletters
AWeber has everything you need to quickly and easily design and send your email newsletter in a matter of minutes.
Get AWeber Free
